The attitude as a second skin
Gaby Aghion created Chloé in 1952. The first spring-summer 1958 collection was presented at Café de Flore. Very quickly, the Chloé woman wore the colors of elegant femininity, highlighted by loose lines. Modern and relaxed, her silk blouses and romantic dresses give each of her gestures an impression of effortless lightness.
In the 1960s, Gaby Aghion recruited young designers to bring his aesthetic vision to life, including Maxime de La Falaise, Gérard Pipart and Karl Lagerfeld, who even became the sole designer of the house in the mid-1970s.
In the 2000s, Stella McCartney, Phoebe Philo and Hannah MacGibbon succeeded one another in the creation of the house. In 2011, it was Clare Waight Keller who took the lead.
Chloé's collections evoke freedom and obviousness, both in the design of the garment and in terms of self-confidence, through a wardrobe that can be combined and worn in always different ways.